Agricultural Communications Section
Proceedings of the Ninety-Seventh Annual Meeting
Lexington, Kentucky
Jan. 31-Feb. 2, 2000
- Adroit Accountability or Keeping a Step Ahead
- John Richardson, North Carolina State University
- May I Take Your Order? Marketing Extension Information
in the Commercial World
- Judy Winn, Texas A&M University
- Firefighter Public Information Officers' Communication
Effectiveness with the Media During the 1998 Florida Wildfires
- Ricky Telg and Becky Raulerson, University of Florida
- The Florida Agricultural Community's Communication
Efforts During the 1997 and 1998 Medfly Infestations
- Ricky Telg and Mary Gail Dufresne, University of Florida
- Lessons Learned on the Journey to "Team Management"
in an Agricultural Communications Unit
- Ellen M. Ritter, Texas A&M University System Agriculture Program
- A Working Strategy to Inform Urban Opinion Leaders
about Agribusiness and its Impact on Economic Development: A Case Study
- Tom A. Vestal, Barry L. Boyd, and Richard L. Cummins, Texas A&M University
- A Framework for Choosing Technology Mediated Approaches
to Instruction
- Mitchell B. Owen, North Carolina State University
- Effective Information Campaigns That Meet the
Needs of Diverse Audiences
- Edith A. Chenault, Penny Banks, Lynette James, and Mary Porter, Texas A&M University
- Hit Me Baby! Attracting Readers To Educational
Web Sites Through Commercial Partnerships
- J. Faith Peppers, University of Georgia
- Analysis of the Garden Writer Profession
- Melvin P. Garber, University of Georgia
- Characteristics of Southern Agricultural Communications
Undergraduate Programs
- Randy Weckman, Deborah Witham, University of Kentucky, Ricky Telg, University of Florida
- Prior Experience, Perceived Usefulness and the
Web: Factors Influencing Adoption of Internet CommunicationTools
- Tracy Irani, University of Florida
- Marketing From the Inside Out: Marketing Yourself
to Your Organization
- Sharon Omahen, J. Faith Peppers, Janet Rodekohr, University of Georgia
- Measuring Public Awareness
of the University of Florida's Institute of Food and Agricultural Sciences
- Marshall H. Breeze and Donald W. Poucher, University of Florida
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